Rug Care Guide
Good rug care is gentle, consistent and matched to the rug’s fibre and construction. Always check the product care label first, especially before using moisture, cleaning products or powered brushes.
Four Everyday Care Rules
These simple habits help reduce uneven wear, fading and fibre damage.
Vacuum Gently
Adjust suction and brush settings to the rug. Keep rotating brushes away from delicate piles and fringes.
Rotate Regularly
Turn the rug periodically so traffic and sunlight affect it more evenly.
Control Sunlight
Use curtains or blinds where strong direct sunlight reaches the rug for long periods.
Blot—Never Rub
Respond to spills quickly with a clean white cloth. Avoid scrubbing or soaking the pile.
Care by Rug Type
Style is only one factor. Fibre, pile, backing, dyes and construction determine the safest care method.
All Machine-Made Rugs
Use the care label as the main guide because fibres and backing can vary considerably.
- Use a vacuum setting appropriate for the pile height.
- Avoid excessive water that may affect backing or shape.
- Test any approved product in a hidden area first.
Classic Carpets
Classic patterns can conceal surface dust, so regular gentle maintenance is important.
- Vacuum carefully in the direction of the pile.
- Do not run a powered brush over fringes.
- Rotate to balance wear around seating and dining areas.
Modern & Contemporary Rugs
Care depends on whether the design has a low pile, high pile, carved texture or mixed fibres.
- Use lower suction on high or textured piles.
- Vacuum different pile directions gently.
- Lift furniture rather than dragging it across the rug.
Persian Silk Rugs
“Persian Silk” describes a machine-made collection style; the actual fibre can vary by product.
- Check the fibre and care label before cleaning.
- Use gentle suction and avoid aggressive brushing.
- Keep household spot cleaners and excess moisture away unless approved.
Handmade Rugs
Natural fibres, hand-knotting, dyes and fringes generally require more controlled care.
- Use suction-only or a specialist-safe setting.
- Never pull loose fibres or damaged fringes.
- Choose a cleaner experienced with handmade rugs.

When Something Spills
Act quickly, but avoid aggressive cleaning.
- Remove solids carefully.
- Blot with a clean white absorbent cloth.
- Work from the outside toward the centre.
- Do not rub, scrub, soak or apply heat.
- Seek specialist help for silk, handmade rugs or persistent stains.
Storage & Long-Term Care
A rug should be clean and completely dry before it is stored.
- Roll the rug rather than folding it sharply.
- Use a breathable protective wrap suitable for textiles.
- Store in a clean, dry and temperature-stable area.
- Keep heavy objects off the rolled rug and inspect it periodically.

